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February 2024   January 2024
Welcome to Valley Business FRONT
The exciting and progressive magazine for the up and coming and already arrived.
Virginia's Blue Ridge Business Journal.
The preferred business and news source for the Roanoke Valley, New River Valley, Central, Southside, Southwest, Shenandoah and greater western region of Virginia.
The FRONT presents stories about people you know—and people you’d like to know.
Look for your monthly magazine here each month, become a FRONTpatron and get your printed issue delivered, or pick up a copy at many area businesses (see distribution).
The FRONT is brought to you by the businesses and organizations you see on the pages each month (print and online). As a FRONTreader, you’re the most involved and civic minded in our region—so we ask that you continue that commitment by visiting FRONT advertisers and considering their products and services first.
What We Offer You
Valley Business FRONT has become everyone’s preferred source for news in the Roanoke Valley, the New River Valley, Virginia's Blue Ridge, and beyond. In addition to telling stories of people you know—and people you’d like to know each month in the much-anticipated progressive magazine with the dramatic covers and colorful easy format, the FRONTLines section gives you the latest blurbs on career and company announcements.
But being progressive, innovative, and… well… more exciting than the old conventional stuffy business tabloid doesn’t mean you miss out on credentials and experience. The FRONT is brought to you by an average of over 400 years of experience each month. That’s directly-related professional experience in the industry from our large and diverse pool of correspondents. Over the past three decades, the stacking up of awards and recognition is quite impressive:
  • Business Advocate of the Year
    Roanoke Regional Chamber of Commerce
    Tom Field, Publisher
    Dan Smith, Original Editor
    (nominee; multiple years)
  • Small Business of the Year
    Roanoke Regional Chamber of Commerce
    Valley Business FRONT
    (nominee; multiple years)
  • Regional Leadership Award
    Roanoke Blacksburg Technology Council
    Tom Field
    (nominee; 2015)
  • Service Certification Award
    Botetourt County Chamber of Commerce
    Tom Field
    (winner; 2021)
  • Virginia Communication Hall of Fame
    Dan Smith, Original Editor
    (winner; 2010)
  • Cool Cities Coalition
    Dan Smith, Original Editor
    (winner; 2010)
  • Perry F. Kendig Award
    Outstanding Literary Artist

    Tom Field
    Dan Smith
    (winner; 2009)
  • Advertising Person of the Year
    Roanoke Advertising Federation / AAF Roanoke
    Tom Field
    (nominee; 2010, 2016)
  • Maroon Spotlight Industry Leader & Entrepreneur
    Roanoke College
    Tom Field
    (winner, 2017)
  • Best Feature Award
    Virginia Association of Broadcasters
    Gene Marrano, Editor
    (winner, 2020)
  • Small Business Advocate
    The Advancement Foundation
    Tom Field
    (winner, multiple years)
  • Community Partner of the Year
    Cystic Fibrosis Foundation
    Tom Field
    (winner, 2020)
  • Various Journalism, Photography, Design
    awards since the original founding of the
    Business Journal (1988)
Did You Know...

Valley Business FRONT is the region's only locally owned and operated business publication. An engaged publication for engaged readers, covering our largest institutions to our smallest entrepreneurs, the FRONT has contributed $558,980 (as of December 2022) to our local charitable organizations in direct advertising placements and continues to be a strong advocate and sponsor of many worthy events for the communities in our service and coverage area.
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